Cup Noodle Museum -- A place to stir creative thinking

English.news.cn   2011-11-01 11:28:24 FeedbackPrintRSS

by Sun Xiaozheng

TOKYO, Nov. 1 (Xinhua) -- Forty years ago, it is the creative thinking of Momofuku Ando, the inventor of the world's first instant ramen, that revolutionized the eating customs all over the world. Years later, a cup noodle museum in Japan's Yokohama city was built to commemorate him and to inspire the creativity within visitors.

The Cup Noodles Museum in Yokohama City, southwest of Tokyo, opened on September 17 offering lovers of the instant snack a trip through noodle history.

Born on March 5, 1910, Momofuku Ando first invented Chicken Ramen, the world's first instant ramen, in 1958, creating the instant ramen industry. In 1971, he invented Cup Noodles, the world's first ramen served in a cup, which officially transformed the "made in Japan" food into a global brand.

Inside the interactive museum, visitors can not only learn about cup noodle history but also six key ideas in Ando's creative thinking process. Both sections of the Instant Noodles History Cube and the Momofuku's Work Shed, which is a recreation of the work shed where chicken ramen was invented, display how a single product introduced a half century ago grew into a global dietary culture.

Computer-generated characters were created for a screening in the Momofuku Theatre charting the successes and beliefs of the late cup noodle creator and who was also Nissin founder.

Children will also be able to play in an interactive Cup Noodle Park which follows the noodle-making process from their creation in the kitchen to finding their way into stores. Here children see cup noodles from the noodle's point of view and have fun learning about the entire cup noodles manufacturing process.

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Editor: Xiong Tong
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