China

Xinhua issues first digital magazine

English.news.cn   2012-07-03 21:46:26

BEIJING, July 3 (Xinhua) -- Xinhua News Agency has issued its first digital, interactive e-magazine, "Read China," which is now available from Apple's App Store.

The e-magazine informs readers of important financial and economic news and provides professional analysis of China's economy, Xinhua said Tuesday.

"Read China" focuses on in-depth financial reporting in English and targets professionals who closely follow China's economic development.

Its major sections include Cover Story, Economic Outlook, China Question Mark and Foreign Firms in China.

The section Rainbow Bridge provides a place for domestic and foreign firms to release business information.

Through a touch of the screen, users can share e-mag contents on social network sites and also post comments.

The publication will offer high-quality customized contents and marketing services, and will also provide a platform integrating news and information.

Digital, interactive e-magazines represent a new mode of communication that relies on smart mobile devices and wireless Internet.

Using Apple's iPad, readers can download "Read China" from the App Store for free at http://itunes.apple.com/cn/app/readchina/id527178905?mt=8.

Due to their dynamic effect and portability, tablet PCs allow more and more readers to turn to digital reading from conventional printed magazines.

Statistics show that 160 million tablet PCs were in use worldwide as of the end of 2011. Sales of tablet PCs are expected to exceed 100 million units in 2012.

Editor: Yang Lina
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