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Apple introduces new computer models

English.news.cn   2012-10-24 05:51:42            

SAN FRANCISCO, Oct. 23 (Xinhua) -- Apple on Tuesday updated its computer products lineup with the launch of new notebook and desktop models.

At a press event held at San Jose in the U.S. state of California, Apple introduced a new 13-inch MacBook Pro notebook computer with the high-resolution Retina display.

The new notebook is lighter and thinner than its previous generation, Apple executive said.

"The 13-inch MacBook Pro is our most popular Mac, and today it gets completely reinvented with a new thin and light design, fast flash storage and a gorgeous Retina display," said Philip Schiller, Apple's senior vice president of worldwide marketing.

The new 13-inch MacBook Pro starts at 1,699 U.S. dollars and is available Tuesday.

The company also announced new all-in-one iMac desktop computer and new version of Mac mini, a small desktop computer shipped without a display.

Touted by Apple as the most advanced desktop it has made, the redesigned iMac has an edge that measures just 5 mm thin, and also features a completely re-engineered display that reduces reflection by 75 percent.

The new iMac starts at 1,299 dollars with a 21.5-inch model and the 27-inch models are priced as high as 1,999 dollars.

The 21.5-inch iMac will hit the market in November and the 27- inch models will be available in December.

Apple said that the updated Mac mini, featuring the latest Intel processors that are up to twice as fast as the previous generation of products, is available on Tuesday starting from 599 dollars.

In addition to the new notebook and desktop computers, Apple on Tuesday also unveiled the much-anticipated iPad mini, the smaller version of its tablet computer, as well as new full-sized iPad.

With the new announcements, Apple is entering this year's holiday shopping season with its strongest product lineup ever, boasting wider retail distribution than it has ever had, Sarah Rotman Epps, an analyst from research firm Forrester, said Tuesday in a blog post.

Editor: Mu Xuequan
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