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MADRID, Dec. 31 (Xinhua) -- The creation of the China Global Television Network (CGTN) is a piece of excellent news itself, Xulio Rios, director of the Spanish Observatory of Chinese Politics, told Xinhua in a recent interview.
Launched Saturday by the China Central Television as a rebranding of CCTV news, CGTN is designed as a multi-language, multi-platform media group consisting of six TV channels, three overseas branches, a video content provider and a digital media division.
Rios, also the director of the Galician Institute of International Analysis and Documentation, stressed that China needs to provide itself with the most advanced means and strategies of communication with two main goals.
The first one is to improve understanding with the outside world, in order to overcome the cultural gap that separates China from other countries, which is a huge task due to various reasons.
Secondly, the expert said: "It is essential to explain and reaffirm its own national projects and ensure a comprehensive understanding of China's approach to the most important problems of the contemporary society, because the West often tends to manage them without China."
This is of special importance nowadays, when so many uncertainties and changes appear on the horizon. China's increasing global prominence makes it necessary for the world to know China's views and perspectives. The new news provider from China, with its overseas branches, would facilitate the spread of China's stances and will enable global audiences to appreciate them and reach their own conclusions, Rios said.
