STORY: New York- Dow Jones puts index business on sale

    SHOTLIST:

    1 Various of Buildings

    2 Various of Wall Street

    3 American national flag

    4 Various of buildings at Wall Street

    5 Exterior of New York Stock Exchange

    6 Various of deal makers in the New York Stock Exchange

    7 Sign reading (English): "+155.91 NYSE +1.67% 9,505.96 DJI"

    8 Various of deal makers in the New York Stock Exchange

    9 Exterior of New York Stock Exchange

    10 Sign reading (English): " 11 Wall ST"

    11 Various of buildings at Wall Street

    STORYLINE:

    Wall Street Journal reported in its website that Dow Jones has been talking to potential buyers about the sale of its stock-market indexing business, which includes the Dow Jones Industrial Average.

    The process is being run by Goldman Sachs, and could result in a sale, joint venture or some other type of arrangement, the report said, without giving reason for the sale.

    The indexes business creates and licenses indexes for use on mutual funds, exchanged-traded funds and other products.

    The Dow Jones industrial average was first introduced in 1884 by Charles Dow, Edward Jones. It was set up to give investors a quick look at overall market activity.

    In late 2007, News Corp purchased Dow Jones, which owns the Wall Street Journal, Barron, MarketWatch, for 5.7 billion U.S. dollars.

    Xinhua News Agency correspondents reporting from New York. (XHTV)