BEIJING, July 2 (Xinhuanet) -- Facebook plans to
simplify the way in which it offers privacy options to give users more control
over the information they share, media reported Thursday.
In a blog post on Wednesday, chief privacy
officer Chris Kelly said Facebook is in the process of streamlining its privacy
settings over the next few weeks.
To make the settings easier, Facebook is
consolidating all of its existing six privacy pages and more than 30 settings
onto a single privacy page. It will also standardize the options for each
setting so the choices are always the same, something that hasn't always been
the case.
Right now, Facebook privacy controls are too
scattered across multiple settings pages and they lack uniformity, creating
confusion among members, Kelly said during a press conference.
"It's too complex at this point," Kelly said.
Privacy has been a central, and often thorny issue for
Facebook because so many people use it to share personal information with their
friends and family and beyond.
Facebook hasn't managed that issue very well in
recent years as efforts to monetize the free service have led to privacy
oversights.
Its Beacon social advertising scheme, for example,
created considerable controversy in 2007 for violating user privacy. The uproar
eventually prompted an apology from CEO Mark Zuckerberg and a shift to an opt-in
system.
(Agencies)