By Claire Ben-Ari, Huang Heng
JERUSALEM, Dec. 22 (Xinhua) -- From radio shows and
pin-up posters to dinner-time conversation, the Israeli version of the reality
TV show "Big Brother" has all but taken over the national discourse for 107 days
until its finale last Tuesday.
Now that the show has come to an end, addicted
viewers are left with a feeling of disappointment and emptiness.
However, a cultural war arose by the program will
continue as critics accused it of controlling the lives of the viewers and
distracting the country from real issues of importance while addicts said it
reflected the real cultural war in the country.
MORE VOTERS
Big Brother was first broadcasted in the Netherlands
and it has been a prime-time hit in almost 70 countries world-wide. The show
features a group of contestants who are filmed 24 hours a day as they live
together in a house for three consecutive months, monitored by TV cameras from
every possible angle while locked up and isolated from the outside world.
With the Big Brother earning 28 million U.S. dollars
in advertising revenue and 500,000 U.S. dollars in text messaging, it is the
highest rating of revenues from a television show in Israel's history.
Meanwhile, with over 6.5 million text messages sent
to vote for the winner, more people voted for contestants on the show than those
registered to vote in this month's primary elections in Israel.
Big Brother has swept large audiences in Israel, with
a substantial proportion being glued to the screen most hours of the day.
Sheli, a pensioner from Jerusalem, who found herself
addicted to Big Brother, told Xinhua what her life was like during the show, "I
got up in the morning and I turned on the internet to see what the players are
doing. Leaving the sound on, I'd check on them throughout the day, or whenever I
heard them doing something interesting, then at night I'd watch the edited
version on TV, I really didn't want to miss anything."
SHALLOW
ENTERTAINMENT
On the night of the final show, thousands of people
and professional actors turned out to protest against the Big Brother in Tel
Aviv, saying reality shows are entrapping an entire nation into a mindless
bubble of cultural emptiness.
"The show has created hysteria around peeping, it has
created viewers staring mindlessly without thinking, making people addicted to
empty, shallow entertainment," said Dan, an artist from Tel Aviv who is against
reality TV shows.
Critics not only complained the show is dragging the
nation's culture into the sewer. On Tel Aviv notice boards, a poster admonishes
Israelis to think a little more about Gilad Shalit, thelong-held captive Israeli
soldier thought to be in the Gaza Strip, and a little less about Big Brother.
"That's the real reality," the poster says.
Even the addicts, many of them also agreed that they
felt pressured into watching the reality show with 30 percent of the viewers in
Israel watching Big Brother.
"We would talk about it over coffee with friends,
about who's going to be voted off next week," said Sheli. "I needed to watch it,
just to keep up with conversation."
A report by Ynet website that a school decided to
cancel an educational trip because the timing clashed with the final episode
infuriated many parents, teachers and students.
Shira, a Jewish mother of two, told Xinhua, "it
disgusts me that teachers would choose a reality show over education, it really
shows what path our country is choosing to follow."
REAL WAR
Some defenders noted that the reality show reflected
the ethnic division between Jews of Middle Eastern and North African descent and
the Jewish immigrants from Europe, saying that is the real cultural war in
Israeli society occurring every day.
JTA news service described the program was "a
21st-century cultural showdown between Ashkenazic and Sephardic Jews", even
though the producer reminded in a statement that the viewers at home should
remember that the contestants "represent themselves, and only themselves."
The two finalists, JTA said, the foul-mouthed
middle-aged building contractor Yossi Boublil symbolized the anti-hero
stereotypical Sephardi, and Shifra Cornfeld represented the stereotype of the
Ashkenazi elite, living in Tel Aviv in a bubble of left-wing politics and
liberalism, detached from the rest of Israel.
Moran Haim, a 25-year-old manicurist from Holon, was
quoted by JTA as saying that the cultural conflict between these two groups,
instead of Palestinians versus Israelis, was the main issue in the Jewish
country.
"Again and again, it comes back to the pain that
comes from being from the country's periphery and the contrasting experience of
someone like Shifra, who may not have been born with a silver spoon in her
mouth, but represents a more educated and professional type of person," she
said.
So many complaints after Cornfeld emerged as the
victor on the show and won its 250,000 U.S. dollars prize echoed the
dissatisfaction. According to local press, a 46-year-old woman filed a complaint
to the police station the morning after the final of the show was aired when
Shifra took the prize instead of the runner-up Boublil.
The woman believed it was illogical that Shifra won,
after records showed over 86 percent of voters voted for Boublil, who was
compensated 12,500 U.S. dollars surprisingly.