HONG KONG, Jan. 14 (Xinhua) -- France's Fashion TV (fTV), the world's biggest fashion medium announced Monday during Hong Kong Fashion Week to host a global young talent search, starting from China in 2008.

    "China is the world's most dynamic market so it is fitting that we start our mission here in this monumental Olympic year," said Michel Adam, founder and president of fTV. "Fashion is one of the most difficult industries to successfully break into so it was a logical next step for us, with our global platform now well established, to use our expertise and resources to help the next generation of gifted young professionals realize their dreams and aspirations."

    The f.Diamond, the global TV station's 140-meter mega-yacht, will pass through 10 major cities in China, such as Beijing, Hong Kong, Shanghai and Sanya. The yacht will stop for one week in each host city, invite local talented young designers, models and photographers on board and select a winner after shows of their collections.

    Each show will be broadcast on Fashion TV, giving each young designer a global platform to showcase their works. Winners of the10 cities will compete for the fTV China Award at the end of tour.