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JAKARTA, Sept. 6 (Xinhuanet) As a new round of celebrations for the 600th anniversary of Chinese
Ming Dynasty navigator Zheng He's voyage of the West Ocean is to
be held here at the end of this year, travel agencies find their opportunities in
such a craze and start to introduce new tourism packages concerned
with Zheng He to meet people's curiosity about him.
"There is now a huge demand among people to know about Zheng He. It is a
cultural phenomenon. It is a desire to communicate. It is a historical rebirth.
It is also a business opportunity, especially for us," Pronowo Gumulia, Vice
President Director of the archipelago's leading travel agency Bayu Buana, told
Xinhua recently.
By tapping the potential of its network of service outposts allover
Indonesia, Bayu Buana is ready to introduce a daring project called "Travel like
Zheng He," which aims to take targeted travelers to historical sites concerned
with the navigator and hisfleet.
"Indonesia is well-known for the variety of Zheng He's vestiges.We have
Zheng He Temple in Semarang. We have Zheng He Mosque in Surabaya. We have one of
Zheng He's followers' temple on Bali Island. Meanwhile, you can also find in
Indonesia many other traces left by him, such as bronze coins, sculpture and
cloth-dying technique. All these legends constitute the basic elements of a
unique and brave travel idea," he said.
About 600 years ago, Zheng He traveled as ambassador for culture, religion
and trade. Nowadays, when the clients walk alonghis steps, Bayu Buana expects
them to communicate with their travel mates as well as local people about
culture, religion and trade, too.
"Let me tell you that we also have some partners outside Indonesia. We plan
to join hands with them in the future to enableour clients to 'Travel like Zheng
He' not only all over Indonesia,but all over the Southeast Asia," Gumulia added.
Meanwhile, Zhou Jichao, Secretary General of the Indonesian Commemoration
Committee for Celebrations of Zheng He Anniversary told Xinhua that the Zheng He
craze is expected to continue in Indonesia as more activities about his
navigation will be held in November 2005 and January 2006.
"Zheng He International Cultural Year will be unveiled next January, which
may be the climax of the celebrations," he said.
Peace seminar, opening ceremony for a Zheng He television dramaas well as
other photo and essay shows will be included in the Cultural Year and people
from other countries are welcomed to attend, he added.
According to Zhou, businessmen have applied to open travel agencies in
Jakarta named after Zheng He in order to take advantage of the craze and local
media also published a lot of Indonesian, Chinese and English stories about his
adventures.
"All these hustle and bustle are just a realistic recognition of the ancient navigator's contribution, which is later magnified by all means of commercial exploitation. If this can do good to people and society, why can't we let it sustain and blossom?" saidZhou. Enditem |